Celebrities and superstar athletes make some serious coin from posting sponsored content on Instagram. We all know this, but it’s always interesting when we hear about the actual numbers behind said sponsored posts.
It should come as no surprise, but LeBron James is the NBA’s highest-paid social media influencer. According to a report from Business Insider, James earns an average of $300,850 per sponsored Instagram post. For comparison, Steph Curry reportedly makes just over $150,000 per sponsored post.
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That’s a massive amount of money, but it actually doesn’t compare to the type of money each time he suits up for the Lakers. James’ salary is $37.4 million in the NBA this year, which if you break that down with the 82 game regular season, he pulls in $451,000 per game.
You have to really feel for the guy. He has to hit that post button twice on Instagram to make a cool $600,000 to catch up to his NBA money.
Many people, and probably most North Americans, would argue that James is the most popular athlete on the planet, but Cristiano Ronaldo and Lionel Messi battle for that title around the globe and make an unbelievable amount of money through Instagram.
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Ronaldo reportedly makes a little over $33 million per year playing for Juventus while on a weekly wage of approximately $637,000. That’s not a bad chunk of change, but that doesn’t compare to what he pulls in from his Instagram
According to a Buzz Bingo study, Ronaldo brings in $47.8 million per year from paid Instagram posts. The report claims he makes $975,000 per paid post. Correct, almost $1 million per sponsored post. Ronaldo is the most followed person on Instagram with 185 million followers; a slightly larger number compared to James’ 59.7 million followers.
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Messi makes the second-highest amount of money from Instagram at the tiny amount of just $23.3 million per year at $648,000 per paid post.
LeBron James Sends Lakers A Message Ahead Of All-Star Break
LeBron James is excited about his team’s chances.
LeBron James continues to be one of the best players in the entire NBA despite being 35 years old and in his 17th season. The Los Angeles Lakers are currently first in the entire Western Conference with a record of 41-12 and are heading into the All-Star break with a great chance to eventually win the entire championship. It’s not going to be easy but the Lakers have the pieces to get it done, as long as they get a good draw in the playoffs (*cough* avoid the Clippers *cough.*)
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After a huge win against the Denver Nuggets, LeBron made it a point to hit up Instagram where he sent a message to his entire team. “Helluva win last night fellas!! Perfect way to go into the break on a high note! Miss you boys already!” James wrote.
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It’s clear this team has a ton of camaraderie and are there for each other. In the aftermath of Kobe Bryant’s passing, the Lakers have come together and seem ready to take on any challenge that might come their way. With the All-Star break on the horizon, we can only imagine how well-rested this team will be next Friday when they return to action against the Memphis Grizzlies.
