The USA’s one of the richest self-made women, Serena Williams not just has an unprecedented legacy in tennis, she has also contributed immensely to the field of entrepreneurship. Last year her estimated net worth was around $225 million. And the majority of the revenue was earned by blending her ‘brain and brand’.
Williams shared about managing her entrepreneurial works, alongside her full-time job as a professional tennis player and a mother. “Something I do every day is [to] completely turn my brain off, which sounds weird but because I work so much between tennis and running my other properties—Serena Ventures and Serena Clothing,” she said.
Serena Ventures (a firm that funds companies to launch their business) and Serena Clothing have been her prominent business endeavors. She regularly invests capital in various other enterprises.
One of them being, an investment in an Indonesian coffee chain, where Williams and Billionaire rapper Jay-Z came together to back the growth of the coffee firm.
She often seeks investment-related advice from her longtime friend and Facebook’s chief operating officer Sheryl Sandberg. And most of the time she is reliant on her husband Alexis Ohanian.
Serena Williams on refreshing her mind
The only female sportsperson to be ranked inside the Forbes’ Top-100 highest-paid athletes, Serena Williams mentioned her stress buster activities.
“But it’s a lot so I just need to turn my brain off and not think about anything. Sometimes it’s mediation. Sometimes it’s watching a program [on TV] that has nothing to do with anything, like something that is silly or fun,” she added.
“It’s a lot easier now because I can just watch my baby. It really helps me to focus on her and focus on the moment and not think about anything else. And I purposely do that with her because I know that I just need to shut off. It allows me to reset. And get more energized to go train the next day or take more work calls,” Williams said.
On the WTA courts, World Number nine Serena Williams was last seen at the Australian Open 2020 and turned out to be a third-round upset. Later she played at the Fed Cup tie against Latvia. She supported Team USA to earn a spot in Fed Cup finals in Budapest, Hungary. This month she’ll be seen on the courts of Indian Wells and Miami.
Serena Williams to Guest Judge Project Runway’s Season 18 Finale! See a First Look
Project Runway is enlisting some A-list talent for their big finale!
E! News has an exclusive sneak peek at next week’s part two of the Project Runway season 18 finale, which welcomes celebrity guest judge Serena Williams to the stylish panel (part one airs tonight at 9 p.m.).
The preview gives fans a first look at host Karlie Kloss introducing, “the greatest tennis player of all time, creator of her own line S by Serena and all around revolutionary woman, Serena Williams,” before the final four designers Victoria Cocieru, Sergio Guadarrama, Geoffrey Mac and Nancy Volpe-Beringer show their collections on the runway.
“Our designers have been waiting for this day their entire careers,” Karlie adds. “We appreciate you all joining us today to help celebrate their dedication and their beautiful work.”
Williams will of course be joining judges Brandon Maxwell, Nina Garcia and Elaine Welteroth and mentor Christian Siriano for the exciting finale.
Other celebs who have appeared as guest judges this past season included Rachel Brosnahan, Cyndi Lauper, Leslie Jones, Lindsay Vonn, Kiernan Shipka and Laverne Cox.
EXCLUSIVE: Serena Williams, husband Alexis and daughter take a Sunday stroll before the start of the US Open ***SPECIAL INSTRUCTIONS*** Please pixelate children’s faces before publication.***. 25 Aug 2019 Pictured: Serena Williams, Alexis Ohanian, Alexis Olympia Ohanian Jr. Photo credit: KAT / MEGA TheMegaAgency.com +1 888 505 6342 (Mega Agency TagID: MEGA488490_003.jpg) [Photo via Mega Agency]
Don’t miss the Project Runway two-part finale tonight and Thursday Mar. 12 at 9 p.m.!
(E! and Bravo are both part of the NBCUniversal family)
